A sunset in Yokohama, Japan

Japan is an island nation in East Asia, located in the Pacific Ocean. The characters that make up Japan's name mean "sun-origin", which is why the country is sometimes referred to as the "Land of the Rising Sun". Japan is an archipelago of 6,852 islands, the four largest being Honshu, Hokkaido, Kyushu and Shikoku. Japan has the world's tenth-largest population, with more than 126 million people. Honshū's Greater Tokyo Area includes the de facto capital city of Tokyo and several surrounding prefectures. It is the largest metropolitan area in the world, with more than 30 million residents.

A major economic power, Japan has the world's third-largest economy by nominal GDP and the world's fourth-largest economy by purchasing power parity. It is also the world's fourth-largest exporter and fourth-largest importer. Although Japan has officially renounced its right to declare war, it maintains a modern military with the fifth largest military budget, used for self-defense and peacekeeping roles. According to Japan's health ministry, Japanese women have the second highest life expectancy of any country in the world. According to the United Nations, Japan also has the third lowest infant mortality rate.

Why Business in Japan?

1. Huge Potential Markets - Japan may be a developed country, but that doesn't mean it is stopped developing. From retail to healthcare, this country offers endless opportunity for foreign companies.
2. Supportive Economic Policies - The Japanese government is aware to the importance of overseas investments and goes to many efforts to help developing it. The government policies are very friendly toward foreign investors and while maintaining a social framework they are capitalistic by nature.
3. Top Companies - Japan is home to many prominent brand names and enterprises. The high levels of technology development and manufactured goods had made Japan into an appealing option for many international companies that both use the country's advantages and seek to enhance their business relations with successful Japanese enterprises.
4. Research and Development - Few countries in the world are better involved in research and development than Japan. The Japanese universities, government and the business sector all cooperate in many relevant projects and policies.
5. Purchasing Power - The Japanese nation simply likes to shop and purchase power of the average Japanese consumer is enormous. This remains true in many sectors such as clothing, gadgets, technology, luxuries and many others
6. Skilled Workforce - Japanese workforce is extremely skilled, hardworking and committed. Japan's culture supports high levels of loyalty to the workplace and encouraged life-long ties to one single enterprise, which in turn contributes to workers' experience and skill.

Tokyo

Tokyo officially Tokyo Metropolis is the capital of Japan, the center of the Greater Tokyo Area, and the most populous metropolitan area in the world. It is the seat of the Japanese government and the Imperial Palace, and the home of the Japanese Imperial Family.

Tokyo has the largest metropolitan economy in the world.

Tokyo is a major international finance center, houses the headquarters of several of the world's largest investment banks and insurance companies, and serves as a hub for Japan's transportation, publishing, and broadcasting industries. During the centralised growth of Japan's economy following World War II, many large firms moved their headquarters from cities such as Osaka (the historical commercial capital) to Tokyo, in an attempt to take advantage of better access to the government. This trend has begun to slow due to ongoing population growth in Tokyo and the high cost of living there.